how to create a shortcut in a batch file
@echo off
set SCRIPT="%TEMP%\%RANDOM%-%RANDOM%-%RANDOM%-%RANDOM%.vbs"
echo Set oWS = WScript.CreateObject("WScript.Shell") >> %SCRIPT%
echo sLinkFile = "%USERPROFILE%\Desktop\myshortcut.lnk" >> %SCRIPT%
echo Set oLink = oWS.CreateShortcut(sLinkFile) >> %SCRIPT%
echo oLink.TargetPath = "D:\myfile.extension" >> %SCRIPT%
echo oLink.Save >> %SCRIPT%
cscript /nologo %SCRIPT%
del %SCRIPT%