ad pacing algorithm excel template
Remaining Daily Spend = (Monthly Budget – $ Spent)/((Number of Days in Month)-(Day of Month)) or ($4,000-$1,500)/(30-8) = $113
ad pacing algorithm excel template
Remaining Daily Spend = (Monthly Budget – $ Spent)/((Number of Days in Month)-(Day of Month)) or ($4,000-$1,500)/(30-8) = $113
ad pacing algorithm excel template
Average Spent per Day = ($ Spent)/(Day of Month – 1) or $1,500/(8-1) = $214
ad pacing algorithm excel template
Projected Spend for the Month = (Average Spent per Day)*(Number of Days in Month) or $214*30 = $6,420
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